AF jackets,Abercrombie fitch jackets,bape jackets 
Biography
Pre-Abercrombie & Fitch
Ezra H. Fitch was born in New York (possibly in Coxsackie, New York) as the son of Roswell R. and Helen Fitch ne Carswell. Much of his early life is not known. Fitch must have ultimately studied Law for he practiced law in Kingston, New York.
Abercrombie & Fitch Co.
Main article: Abercrombie & Fitch
See also: David_T._Abercrombie
Inside the 1909 catalog featuring apparel for men and women.
In the late 19th century, after David Abercrombie established Abercrombie Co. in 1892, Fitch became a regular customer. In 1900, Fitch bought a major share into the ever successfully growing company and thus became partners with Abercrombie. The company became incorporated in 1904 and its name was changed to include Fitch's, "Abercrombie & Fitch Co.". Although both men shared financial success with the company, they became rather an annoyance to one another. Fitch disputed with Abercrombie about who best to manage the company. Fitch wanted to expand the company to the general public, unlike Abercrombie who was conservative and wanted the company to remain as a store for the elite. In the end, Abercrombie sold his share to Fitch in 1907.
During the Fitch era of the Abercrombie & Fitch Co., the company experienced great success. Fitch knew how to expand and manage the company in a way which popularized it. He gave the store an "ambient atmosphere" and created its first mail-order catalog (released in 1909). Fitch alone is as well attributed for the importation of Mahjong to the United States as merchandise in the Abercrombie & Fitch store in 1920.
Post Abercrombie & Fitch and death
In 1928, Ezra retired from the Company, leaving it under new management. Fitch spent the rest of his years in what he loved, nature and the wilderness. He died on June 16, 1930.
Modern influence
Upscale label
The image of Abercrombie & Fitch today , baby milo hoody .
In the early 2000s, the company (repositioned as a lifestyle brand in 1988) introduced the exclusive upscale clothing line, "Ezra Fitch." The label was introduced as means to differentiate the A&F brand from Hollister Co. (a more moderately-priced brand from the company). The Ezra Fitch line included leather jackets, skirts, cashmere sweaters, denim jackets and jeans. The company discontinued the line soon after its release because it did not sell as well as hoped , zipper jackets .
In 2004, the company introduced RUEHL No.925, an upscale brand based in Greenwich Village. Its apparel is said to have a close resemblance to the Ezra Fitch line.
Upscale fragrance
Ezra Fitch merchandise is denoted as such on the clothing's tag.
In 2005, the company released "Ezra Fitch" cologne and "Ezra" eau de parfum/perfume. This set of fragrances was priced higher than any of the others distributed under the A&F label. They were ensured to give of a scent of classic upscale luxury defining "the heritage of Abercrombie & Fitch." "Ezra perfume" was priced at $108.00 USD. In November 2007, the fragrances (both cologne and perfume) were removed from the market and replaced with "Cologne 41" and "Perfume 41."
References
Obituaries, New York Times, New York, N.Y.: June 19, 1930, page 21.
"CENTENARIAN DIES; Mrs. Roswell Fitch, 103, Was Mother of Founder of Store," New York Times, New York, N.Y.: April 22, 1950, page 15.
^ a b c d e f "History". Abercrombie & Fitch Co.. http://www.abercrombie.com/anf/hr/jobs/careers.html. Retrieved on 2007-11-26.
^ The History of Abercrombie and Fitch
^ Abercrombie & Fitch Co. Q1 2006 Earnings Conference Call Transcript (ANF) - Seeking Alpha
^ "Mens, cologne / Women's, perfume (now, the website features not the fragrances).". Abercrombie & Fitch Co.. http://www.abercrombie.com. Retrieved on 2007.
v d e
Abercrombie & Fitch Co.
Brands
abercrombie Hollister Co. Abercrombie & Fitch Gilly Hicks RUEHL No.925
People
David T. Abercrombie Ezra Fitch Mike Jeffries Bruce Weber
Other
A&F Quarterly A&F Girlcott History of Abercrombie & Fitch 7 Burlington Gardens (London flagship)
Related articles
Why I Hate Abercrombie and Fitch: Essays on Race and Sexuality Limited Brands
Annual revenue $12.784 billion USD Employees 94,600 Stock symbol NYSE: ANF
Categories: 1866 births | 1930 deaths | Abercrombie & Fitch | New York businesspeopleHidden categories: All articles needing style editing | Wikipedia articles needing style editing from December 2007
